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43% of Women are Getting Crafty this Christmas
Listed under: News
Published: Wednesday, October 12, 2011
A new report out this week has revealed that 43% of women have already made plans to create their own Christmas presents this year.
The survey, conducted by Whitecroft Essentials, a leading UK supplier to the stationery, haberdashery and craft trade, also found that the most three popular home-made gifts were scarves, jumpers and photo collages.
With the economical climate urging more people towards the 'make do and mend' culture, this Christmas will see an overwhelming 60% of women aged 18-30 get involved with something crafty, according the new findings.
75% admitted that they envy their grandmother's ability to fix up garments and 50% wish they were more at ease using their sewing skills; it seems it won't take much persuading to get new crafters into your store for the festive season.
The majority of the women surveyed (69%) admitted they were keen to improve their domestic skills ahead of Christmas, so by hosting a few beginner workshops you could welcome a new wave of keen customers.
While 42% of women said that the inspiration behind their thoughtful hand-made presents is down to the need to save some pennies, 21% said their friends and family would appreciate the sentimental value and 12% said they wanted to avoid the Christmas shopping crowds.
“These findings were really lovely to see,” comments Laura Beddis, the managing director of Whitecroft Essentials (http://www.whitecroft.co.uk) which has recently celebrated its 101st birthday.
“This is such a welcome return of a nostalgic time, when home-made, creative gifts were really valued. It really is about the thought you put in at Christmas and craft is making a huge comeback.”
With the economical climate urging more people towards the 'make do and mend' culture, this Christmas will see an overwhelming 60% of women aged 18-30 get involved with something crafty, according the new findings.
75% admitted that they envy their grandmother's ability to fix up garments and 50% wish they were more at ease using their sewing skills; it seems it won't take much persuading to get new crafters into your store for the festive season.
The majority of the women surveyed (69%) admitted they were keen to improve their domestic skills ahead of Christmas, so by hosting a few beginner workshops you could welcome a new wave of keen customers.
While 42% of women said that the inspiration behind their thoughtful hand-made presents is down to the need to save some pennies, 21% said their friends and family would appreciate the sentimental value and 12% said they wanted to avoid the Christmas shopping crowds.
“These findings were really lovely to see,” comments Laura Beddis, the managing director of Whitecroft Essentials (http://www.whitecroft.co.uk) which has recently celebrated its 101st birthday.
“This is such a welcome return of a nostalgic time, when home-made, creative gifts were really valued. It really is about the thought you put in at Christmas and craft is making a huge comeback.”
